The Plant

Location: San Jose, CA

Client: Westrust

Architect: Kenneth Rodriguez Associates

Description: 645,000 square foot mixed-use retail, office, lifestyle center on 55.4 acres of former General Electric Plant. Signage guidelines for 11 anchor tenants and all retail, restaurant tenants. Wayfinding signage throughout, major identity at entrances, archways on major arterial “streets,” tenant directories, art features at Town Square. Original logo images developed by DND to celebrate the history of the site.